Last updated: March 2, 2026
Control BMX operates this store and website, including all related information, content, features, tools, products and services (the “Services”). Control BMX is powered by Shopify, which enables us to provide the Services to you.
This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services.
Personal Information We Collect
“Personal information” means information that identifies or can reasonably be linked to you. We may collect:
- Contact details (name, billing address, shipping address, phone number, email)
- Financial information (payment details, transaction confirmations)
- Account information (username, password, preferences)
- Transaction information (items viewed, cart activity, purchases, returns)
- Communications (customer support messages and enquiries)
- Device information (IP address, browser type, device identifiers)
- Usage information (interaction with our website and services)
Sources of Personal Information
- Directly from you when creating an account, placing an order, or contacting us
- Automatically via cookies and similar technologies
- From service providers acting on our behalf
- From partners or other third parties
How We Use Your Information
- To provide and improve our Services (process payments, fulfil orders, manage accounts)
- Marketing and advertising (send promotional communications, personalised ads)
- Security and fraud prevention
- Customer support and communication
- Legal compliance
How We Disclose Personal Information
We may share your information:
- With Shopify and service providers (payment processing, shipping, analytics)
- With marketing partners for advertising purposes
- When required by law or legal process
- In connection with business transfers (e.g., merger or sale)
Relationship with Shopify
The Services are hosted by Shopify. Shopify may collect and process personal information to provide and improve the Services.
To learn more, visit Shopify’s Privacy Policy at: https://privacy.shopify.com/en
Third-Party Websites
Our Services may contain links to third-party websites. We are not responsible for their privacy practices.
Children’s Data
The Services are not intended for children. We do not knowingly collect personal information from individuals under the age of majority.
Security and Retention
No security system is completely secure. We retain personal information only as long as necessary to provide Services, comply with legal obligations, resolve disputes, or enforce agreements.
Your Rights and Choices
Depending on your location, you may have rights to:
- Access your personal information
- Request deletion
- Request correction
- Request portability
- Withdraw consent
- Object to or restrict processing
You may unsubscribe from marketing emails at any time using the unsubscribe link provided.
Complaints
If you have concerns about how we process your personal information, please contact us. You may also lodge a complaint with your local data protection authority.
International Transfers
Your personal information may be transferred and processed outside your country. Where required, we rely on recognised transfer mechanisms such as Standard Contractual Clauses.
Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised “Last updated” date.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:
Control BMX
info@controlbmx.com
Daugae Farm
Swansea, WLS, SA9 2RY
United Kingdom
For the purposes of applicable data protection laws, Control BMX is the data controller of your personal information.